Guest Lecturer at Hochschule für Musik Würzburg: Digital Branding for Classical Musicians

Sumina Studer was invited to lecture at the Hochschule für Musik Würzburg, delivering her workshop "Modern Communication and Social Media for Musicians in the 21st Century."

The session addressed current tools and best practices for building a strong online presence while staying true to artistic values. Students engaged in open discussion about the role of Instagram, YouTube, and new digital platforms in shaping their careers.

Sumina continues to advocate for greater inclusion of digital literacy in music conservatories. Explore more of her education outreach here.

Promoting Talent with the London Symphony Orchestra: Sumina Studer Supports LSO Conservatoire Scholarship

Sumina Studer partnered with the London Symphony Orchestra (LSO) to promote the LSO Conservatoire Scholarship, a major initiative supporting young musicians studying in London. The scholarship provides mentorship, professional development, and financial support for 10 talented students.

Sumina was the first influencer to ever collaborate with the LSO, and her digital campaign raised awareness to the point of leading to the highest number of applications the program has received to date.

The campaign's success demonstrates how social media and classical music can intersect powerfully - a key theme in Sumina’s work. Explore more of her social impact here.